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Bravo’s latest stroke on the reality canvas brings Golden Globe and Emmy Award winner Sarah Jessica Parker and her production company, Pretty Matches, together with the Emmy-nominated Magical Elves (Top Chef, Project Runway) and Eli Holzman, to produce Work of Art: The Next Great Artist, an hour long creative competition series among contemporary artists. Work of Art: The Next Great Artist will bring together fourteen aspiring artists to compete for a solo show at the prestigious Brooklyn Museum and a generous cash prize.

Hosting this colorful new series is art enthusiast China Chow. She will serve on the judging panel alongside art luminaries Bill Powers, a New York Gallery owner and literary art contributor, Jerry Saltz, current art critic for New York Magazine, and Jeanne Greenberg Rohatyn, esteemed curator and owner of Salon94 gallery. World-renowned art auctioneer Simon de Pury adds his voice of experience as a mentor to the contestants.

In each episode, contestants are faced with the challenge of creating unique pieces in a variety of mediums such as painting, sculpture, photography, collage and industrial design. The weekly assignments are exciting, original and will challenge the artists’ to push the limits of their technical skills and creative boundaries. Completed works of art will be appraised by our panel of top art world figures alongside a new celebrated guest judge every week. Through a gallery showing at the end of each challenge, these industry select dictate which artists have successfully mastered the subject matter and creation of their piece, as well as whose concept leaves the greatest impact.

Work of Art: The Next Great Artist, is produced by Pretty Matches and Magical Elves for Bravo. Dan Cutforth, Jane Lipsitz, Sarah Jessica Parker, Alison Benson and Eli Holzman serve as executive producers.

Marketing and selling art is not why you are an artist. You are an artist because you want to create, because you posses an urge to express yourself. But creating art requires resources. Materials, money, and time top the list. Selling your work is a way to get those resources.

Art Palaver’s mission is to be a resource of knowledge and tools for artists looking to better marketing and promote themselves and their work. One means to that end is to build a community of artists around this site so that we can learn from each other and support each other. A few months ago I began hosting free live webinars every week to help with that community building. The live event allows for some dialogue so that I can hear back directly from you and learn what challenges you are facing. The featured artist column is also a way to build community. Through the article we learn a bit about an artist and what life is like for them.

And now I present to you The Modern Day Artist Podcast as yet another community building tool. Each podcast will feature a different artist as well as tips and advice on promoting and selling your work. There will also be interviews with those working in the art industry who have insight on how an artist can be more successful.

If you are not familiar with podcasting it simply means an audio file (usually MP3) broadcast via an RSS feed. You can either listen to them directly in this article, on iTunes, or by downloading the file. You are able to load the show onto any MP3 player and listen when convenient. I have been a fan of podcasting for years and I am excited to bring the format to Art Palaver on a regular basis.

Modern Day Artist Podcast
Right click to download.

Or subscribe via iTunes.

Modern Day Artist Podcast 5 | Blogging, WordPress, And Reality Television is a post from: Art Palaver The Artist Marketing Resource.

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Often when I advocate blogging to artists one of the objections I hear is, “I don’t like to spend a lot of time sitting at my computer writing.” Or some variation on that. And I do understand that sentiment. That is why I recommend writing your blog posts offline and then just type a copy of them into your blog. This is a good approach for a couple of reasons.

First you can write your posts anywhere and at anytime. It is much easier to get out good old fashioned pen and paper to write with than it is to fire up a machine to write with. A good option to have a notebook that is just for blog posts (I do). That way you can have a few going at once.

Another bonus of writing offline first is that you get an automatic second draft out of the process. As you type your long hand written words into your machine you will be looking at them again with new eyes. A very simple and painless way to have a second read through that is great for catching little errors or odd sentence structures and the like.

Next time you desire to update your blog but don’t feel like sitting in front of a machine grab your notepad and get comfy. Curl up on the couch with some coffee, head out to the deck to write in the sun, or maybe go to a park to get in some good people watching while you write. Once you have the post down on paper typing it into your blog is a breeze. The more you update your blog the more traffic you will get. The more traffic the more fans you will gain. More fans will lead to more sales.

Do what you need to do to get yourself to write those blog posts!

And as always…

Live to Create,

Photo credit goes to:

Blog Writing Tip For Artists | Write Offline First is a post from: Art Palaver The Artist Marketing Resource.

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My path to art blogging began when I started interviewing artists, I’d like to do that again.

Palaver is an old word for having a long discussion. I started this blog to have a long discussion about art. A few months back I experimented with a podcast here on Art Palaver and now I would like to fire those up again but with a new aspect, discussions with artists. So I am making a call for artists who would be willing to be interviewed on the phone for the podcast.

Here’s how it will work. Artists will submit to be interviewed via the form below and then will be contacted to set up and schedule the interview. Before the phone interview I’ll send the artist a list of questions and topic points so they can be better prepared for the interview. Then the interview will take place at the appointed time via Skype. Each interview will take between 30 to 60 minutes.

Then I will use the recording of our conversation as a basis for a podcast. Each podcast will have a blog post to go along with it that will promote the featured artist from the podcast episode, as well as my promotions across social networks such as Twitter and Facebook. It will be a great way to promote yourself and your art, as well as generate new fans of your art. And remember more fans means more sales.

The interviews will focus on the artist, their art, and the challenges they are facing on the business side of art. And this is open to artists of all kinds including visual artists, writers, musicians, photographers, and sculptors, just to name a few. My goal with the podcast is to help promote artists across the web as well as learn about the business and marketing struggles artists are experiencing. And through that we can all learn from each other. I know many artists feel as though they are going it alone out there, I hope to offer a little support and community through the podcast.

If you think you are up for being featured in a podcast please contact me.

Art Palaver Podcast Call For Artists is a post from: Art Palaver The Artist Marketing Resource.

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The word “blog” comes from the term “web log.” Starting in the early 1990’s people would post diaries and journals online through various digital methods. For a long time the content of most blogs was the boring and mundane details of the diarist’s life. These origins have created a stigma that remains today. People often ask me why I read blogs. “Why do you care what someone’s cat had for breakfast?” I don’t care.

Blogs have been evolving at a very rapid rate these past couple of years. They have become so much more than online journals, even though a lot of people still think of them as just that.

Bikes and blogs.

Before I moved to Colorado in early 1999 I was living in Illinois just outside of Chicago. And one Spring I decided that I needed a new bike, a mountain bike to be exact. A mountain bike is a bicycle designed for off-road cycling, including jumps, and traversing of rocks and washouts, and steep declines, either on dirt trails, logging roads, or other unpaved environments. (thanks Wikipedia) I can tell you there is not a lot of that in the suburbs of Chicago. So why was I buying a bike designed for such things? Because like blogs mountain bikes had evolved. A mountain bike is the most versatile and useful style of bike available. Due to its rugged construction I knew it would be ready for whatever I needed it for. In the suburbs we do not have rocks, roots, and downed logs to traverse. But we do have curbs, potholes, and uneven pavement to deal with. My mountain bike has always handled whatever my city commute threw at it.

Blogs are a lot like the mountain bike. They were created for one use but now people use them for many things that go beyond simple blogging. This is good news for any artist looking to showcase themselves and their work online because now it is possible to use blog software as a content management system for your website. An artist can now create a site through a blog in a way that your visitors will not even realize they are visiting a blog. And blogging software can handle just about anything your decide it needs to handle.

A few examples.

Here is a great example from the Owen Gallery in High Falls New York: (click on image to visit the site)

The gallery’s site was built using WordPress, a leading blog software. Here is another example:

August is Artist Blog Month here at Art Palaver.

Throughout the month of August I am going to be talking a lot about blogs and what a great tool they can be for artists. I wanted to start off by planting the notion in your head that you may not know blogs as well as you think you do. Today is just a teaser of what is to come.  If your not using a blog yet I’ll give you all the reasons and knowledge needed to begin. And if you already have a blog we’ll make it better.

Please let me know in the comments what exactly you’d like to know about artist blogs or what problems your having with yours.

A Blog Can Do A Lot More Than You Think is a post from: Art Palaver The Artist Marketing Resource.

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Basically an RSS Reader is software that allows information on the internet to come to you instead of you having to constantly go out and find it. Almost all blogs and some websites have some form of an RSS feed that allows you to subscribe to the blog or website with your RSS reader. Just look for the orange RSS symbol. After you have subscribed any new content published on the blog will be sent directly to your reader. And since a reader allows you to subscribe to as many RSS feeds as you’d like you can simply open your reader and see any new content your favorite blogs or website have published. This saves you a lot of time because you don’t have to visit individual sites each day to stay informed.

This little video by Common Craft does a good job of explaining RSS:

Most, if not all, major email clients offer RSS Readers. And all internet browsers also have built in RSS Readers. Chances are you already have a reader and you just don’t know it. I use Google Reader which is built into my Gmail account.

Your mission: Find a blog that relates to your art and subscribe to the feed.

One Of The Most Under Used Internet Tools is a post from: Art Palaver The Artist Marketing Resource.

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